Valentine’s Day is now less than a month away!
Are you planning on popping the question this year? Aside from her style (and your budget), there are a few things that you need to know before making the big purchase.
If you have been shopping for a diamond engagement ring, chances are you have already heard plenty about the 4Cs, the four basic criteria for assessing a diamond’s quality: carat, color, clarity and cut.
Good to Know, But…
As you have also probably learned, the 4Cs are just a starting point, a useful but oversimplified introduction to some of the important technical factors to consider when selecting a diamond. At Michael C. Fina, we consider the 4Cs in our personal grading of a diamond, but insist upon a more highly refined assessment of each gem’s distinctive quality.
…Love Can’t Be Measured…
Nine times out of ten, you will know a gemstone is right within seconds of seeing it, even if you cannot say why. Only once you have fallen in love with your diamond do we at Michael C. Fina specify its qualities. We supply an exhaustive grading report for every individual diamond we sell, but we never let a grading report dictate what you buy, or influence which gemstone you fall in love with.
…Which Brings Us to the Michael C. Fina 5th C: Charisma
Remember, you didn’t fall in love with her based on a technical report, and you shouldn’t choose her diamond based on one, either. At Michael C. Fina, we feel strongly that your initial emotional response to a particular diamond’s CHARISMA is of paramount importance, and is usually more accurate than a decision based on a list of numbers and grades.
A Wise Investment
At Michael C. Fina, we never start with a grading report, but we provide complete, detailed technical profiles of every diamond we carry, so that you can make your final decision and investment based on thorough knowledge. We will help you every step of the way as you consider all of these factors toward determining which diamond is exactly right for you…and for her.
Interested in making an appointment to purchase an engagement ring? Please visit our website.